Color-Logic Certifies Ricoh Pro L5160 Large Format Printer

West Chester, Ohio, USA; October 2019—Color-Logic has certified the new Ricoh Pro L5160 large format printer for use with the Color-Logic Process Metallic Color System. At Printing United 2019, October 23-25 in Dallas, Texas, Color-Logic showed qualification prints from the machine. The capabilities of machines like the Ricoh Pro L5160 enable brands around the world to differentiate themselves in their point-of-purchase and signage marketing, and the decorative effects and embellishments provided by the Ricoh L5160 and the Color-Logic Design Suite are a game-changer for brands.

Discussing the certification, Color-Logic Director of Sales and Marketing Mark Geeves said: "At the recent Viscom exhibition in Milan, Italy, the Ricoh Pro L5160 dual CMYK large format production printer won the Keypoint Intelligence 2020 Pick Award for Outstanding High Production CMYK Eco-Solvent /Latex 54"/64" Printers. We are gratified that Ricoh chose to quickly seek Color-Logic certification for this exciting new technology, clearly recognizing the potential of our metallic process as a means of showcasing the capabilities of the L5160."

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Color-Logic to Introduce Neon/Fluorescent Design Tool at Printing United 2019

West Chester, Ohio, USA; October 2019—At Printing United 2019, October 23-25 in Dallas, Texas, Color-Logic will release a new design tool enabling graphic designers and prepress personnel to prepare artwork files for the neon and fluorescent inks currently being introduced by several digital press and printer manufacturers. The Touch7 Photo NEON plugin is a powerful design tool that enables brands, designers, and printers to utilize these neon colors in their images. Brands are already using spot neon and fluorescent inks in packaging and signage worldwide, but Touch7 Photo NEON is the only separation tool that adds these colors into images within seconds.

Discussing the new tool, Touch7 developer and Color-Logic CTO Richard Ainge said: "Touch7 Photo NEON allows any designer or prepress operator to create neon/fluorescent separations with a few clicks of the mouse. The Touch7 Photo tool helps printers add extended gamut colors into images by printing the neon separation atop the CMYK ink set. By combining neon pink with CMYK, for example, printers can produce an entirely new set of oranges and reds for their brand clients, an effect previously unachievable using CMYK inks alone."

Ainge continued: "Touch7 Photo NEON works intelligently at the pixel level, automatically isolating and separating out only the cyan, magenta, and yellow components of the image. The final conversion adds as many as three additional neon or fluorescent spot colors to the original image format. For example, an RGB image that is converted using Touch7 Photo NEON will become an RGB image plus up to three neon or fluorescent spot colors. Touch7 Photo NEON does not require ICC profiles to extract the desired separations. The proprietary Touch7 NEON separation algorithms calculate the effect based on the original source pixels. Graphic designers unable to see the Touch7 Photo NEON tool at the Dallas show may download the software and test it free of charge at www.touch7.co."


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Color-Logic to Release New Pattern-FX Designs at Printing United 2019 in Dallas

West Chester, Ohio, USA; October 2019—At Printing United 2019, October 23-25 in Dallas, Texas, Color-Logic will release 20 new holiday patterns in its Pattern-FX series, bringing the total number of patterns to more than 100. Commenting on the expanded pattern offering, Color-Logic Director of Sales and Marketing Mark Geeves said: "Complex recurring patterns are seen everywhere today--in clothing, packaging, direct mail, social media, even in products. But incorporating patterns into design is a tedious, time-consuming process that often frustrates graphic designers and product managers. The latest suite in the Color-Logic Pattern-FX series brings out 20 holiday patterns, each incorporating six special effects. Color-Logic Pattern-FX provides graphic designers with seamless patterns as an Illustrator palette. Using the Color-Logic Design Suite and metallic color palettes, designers can utilize these patterns into printed marketing pieces in just minutes."

Geeves continued: "Color-Logic Pattern-FX can be used to create micro-emboss plates or intricate varnish layers, and can be combined to create print that truly outshines competition. All Color-Logic patterns come predefined as Metallic, Dimensional-FX, Watermark-FX, Watermark-FX Plus, Emboss, and Varnish. The continued focus at Color-Logic is to help the graphic designer utilize the press at licensed Color-Logic printers to minimize waste and produce embellishments and metallic colors the world has never seen before. Color-Logic Pattern-FX provide predictable and reproducible results for print embellishment when working with licensed Color-Logic printers around the world."

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New Touch7 Photo ECG Tool from Color-Logic

West Chester, Ohio, USA; October 2019—In booth 10564 at Printing United in Dallas, October 23-25, Color-Logic will introduce Touch7 Photo ECG, an Extended Color Gamut (ECG) tool that dramatically simplifies the use of Extended Color Gamut in the latest wide-format and digital presses.

Extended Color Gamut (ECG) inks are rapidly gaining popularity in the large format and packaging worlds, particularly when specifying corporate identity or spot colors beyond the CMYK color gamut. When brands want images to stand out, they use this extended gamut capability in images. Doing so requires someone to make a manual mask for each of the ECG inks being used.

Until now, achieving the desired intent of Extended Color Gamut required a skilled prepress operator or graphic designer to use trial and error. Adding ECG ink sets into images requires creating a separate mask for each ECG ink being used. Touch7 Photo ECG is a new Photoshop plugin that enables the designer or prepress operator to add one, two, or three ECG separations into an image in only a few seconds. Touch7 Photo ECG eliminates the need to create manual masks, thus any designer using Photoshop CC can do this kind of work.

In addition, Touch7 Photo ECG does not require ICC profiles to create the ECG separations, enabling designers to create, at the design stage, five-, six-, or seven-color separations and then send the file to prepress for production, where ICC color management is used to map the image to the ink set of the printer or press.

Designers unable to visit the Color-Logic booth at Printing United can install and test Touch7 Photo ECG for themselves by downloading the tool at www.touch7.co.

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Printing United 2019

West Chester, Ohio, USA; October 2019—At Printing United 2019 in Dallas, Texas, October 23-25, Color-Logic will demonstrate its Process Metallic Color System. In booth 10564, Color-Logic will show samples printed using digital, offset, inkjet, flexography, gravure, and screen.

Licensed Color-Logic printers offer brands a competitive edge to help them stand out and get to market faster. Color-Logic is compatible with any printing device using silver ink or toner and CMYK on conventional substrate, or any printing device using white ink or toner with CMYK on reflective substrate. Licensed Color-Logic printers offer their services in 55 countries, and Color-Logic is supported by every major manufacturer of both conventional and digital printing devices that offer silver ink or toner, or white ink or toner.

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Color-Logic to Focus on Brand Empowerment at Printing United 2019 in Dallas

West Chester, Ohio, USA; October 2019—At Printing United 2019, October 23-25 in Dallas, Texas, the Color-Logic display in booth 10564 will focus on brand empowerment. Discussing the event, Color-Logic Director of Sales and Marketing Mark Geeves commented: "In today's competitive marketplace, brands seek to partner with solution providers that can address all their printing needs for their marketing campaigns. More important, brands seek partners that can make them stand out from their competition, get their products to market faster, and do so economically. The Color-Logic Process Metallic Color System directly addresses all of these brand requirements and is compatible with any printing device using silver ink or toner and CMYK on conventional substrate, or any printing device using white ink or toner with CMYK and can print on reflective substrate. Visitors to the Color-Logic stand will see samples printed using digital, offset, inkjet, flexography, gravure, and screen processes."

Geeves continued: "Color-Logic recognizes that
All Print Starts with Design, and licensed Color-Logic printers offer brands a competitive edge to help them stand out and get to market faster. In the ten years since Color-Logic was introduced, the Color-Logic system has grown with printers as the industry expanded with new processes and printing equipment. Licensed Color-Logic printers now offer their services in 55 countries around the world, and Color-Logic is supported by every major manufacturer of both conventional and digital printing devices worldwide that offer silver ink or toner, or white ink or toner. At booth 10564 at Printing United 2019, brands and their allied printers and advertising agencies can see what is really possible in print decoration on virtually any printing press or digital printer."

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Latest Color-Logic Case Study Shows How Wallace Carlson Makes a Difference

West Chester, Ohio, USA; October 2019—The latest Color-Logic case study--detailing how Wallace Carlson Printing of Minnetonka, Minnesota, relies on the Color-Logic Process Metallic Color System software to diversify its business--is available by request from the company and may be downloaded from the Color-Logic website. In the case study, Wallace Carlson COO Charlie Cox describes the use of his prize-winning Color-Logic swatch book in their marketing efforts.

Commenting on the case study, Color-Logic Director of Sales and Marketing Mark Geeves said: "Wallace Carlson is an excellent example of how Color-Logic benefits printers, particularly those desiring to differentiate themselves from their competition. By incorporating Color-Logic into their product offerings, Wallace Carlson provides agencies and graphic designers with a reliable and predictable means of quickly creating metallic embellishments."

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Color-Logic Certifies One Step – Offset and Digital Printer is First Color-Logic Printer in Iowa

West Chester, Ohio, USA; October 2019—Color-Logic has certified One Step--an offset and digital printer in Davenport, Iowa--as the first Color-Logic printer in the state. Speaking about the certification, Color-Logic Co-Founder and Director of Sales and Marketing Mark Geeves said: "One Step, in addition to printing Color-Logic files on their Xerox Iridesse and UV offset presses, has eight internal designers ready to assist clients at the design stage. Color-Logic printers such as One Step understand that All Print Starts With Design, and when our technology is applied early in the process, the results are even more striking than when a conventional CMYK file is merely converted to use Color-Logic."

One Step Xerox Iridesse and UV offset presses permit execution of Color-Logic files either with silver ink and CMYK, or with white ink and CMYK on metallic substrate. The One Step Xerox Iridesse is available for short-run production or prototyping for the One Step offset presses. The One Step design group assists clients from design to finished
product and can create Color-Logic files suitable for either press platform. Located in downtown Davenport, Iowa, One Step offers full-service marketing programs to clients. Solutions include in-house digital and offset print, promotional items and premiums, complete web and graphic design, mail fulfillment, kitting, and warehousing. One Step creates cohesive brand programs with printed and digital assets. The company strategizes with clients to develop best-in-practice programs to precisely reach target audiences.

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