Sharp Previews BP-1200S Press at Printing United Expo Using Color-Logic and Touch7 at Printing United Expo Using Color-Logic and Touch7

West Chester, Ohio, USA; November 2023 -- At the recent Printing United Expo in Atlanta, Sharp Imaging and Information Company of America (Sharp) previewed its new BP-1200S 6-Color Press by utilizing Color-Logic software to produce sparkling metallic embellishments and special effects.

Using Color-Logic software with silver toner and CMYK, Sharp demonstrated metallics on conventional stocks, making samples available to Printing United Expo attendees. White toner and CMYK was used with Color-Logic software to produce similar embellishments on Ecofoil metallic stock. Both these processes enable printers to differentiate their clients' direct mail, labels and packaging, certificates, and other commercial print applications.

Using Touch7, also distributed by Color-Logic, Sharp printed swatch books highlighting its new bright pink toner. The swatch books, distributed to show attendees, were produced in a single press pass yielding 380 fluorescent and pastel colors., using the Touch7 Neon Color System. Sharp also produced and distributed Touch7 print samples demonstrating how, with just a few mouse clicks in Photoshop, pink toner can be added into images to create dramatic oranges and reds.

Speaking about the Sharp press presentation, Color-Logic Director of Sales and Marketing Mark Geeves said: "Color-Logic is pleased to have partnered with Sharp in their BP-1200S Printing United Expo preview, and we are particularly gratified that Sharp elected to print live at the show. With Color-Logic, printers can be equally confident when dealing with clients and their agencies."

Sharp Imaging and Information Company of America Senior Manager, Product Planning and Marketing for Production, Kent J. Villarreal said: "We look forward to continuing to work closely with the Color-Logic team to help bring the knowledge and value-added capabilities Color-Logic is known for to our customers. Their intuitive tools, matched with our 6-color production press powered by Fiery, is a combination that promises to improve profit margins beyond traditional 4-color only models."


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Color-Logic Certifies Canon Colorado M-series Printers with White Ink

West Chester, Ohio, USA; August 2023 -- Color-Logic has announced certification of Canon Colorado M-series printers with white ink. Commenting on the certification, Color-Logic Director of Sales and Marketing Mark Geeves said: "The new Canon Colorado M-series printers with white ink are the latest addition to the Color-Logic certification list. When imaging on metallic stock, Canon Colorado M-series printers with white ink, together with Color-Logic software, deliver outstanding images and, provide incredible door-openers for Canon printer owners. Particularly outstanding print opportunities with this combination range from personalized short-run labels to end caps, countertop displays, and signage."

Mathieu Peeters, Senior Director Strategic Marketing Large Format Graphics at Canon Production Printing said: “We see an enormous demand for the Colorado M-series, especially by the new application opportunities provided with white ink, featuring all benefits known from UVgel technology. Printing on non-white, transparent, magnetic, and metallic media for retail, packaging, and interior décor applications are just a few examples. Color-Logic, in combination with Colorado M-series, provides great new opportunities for Print Service Providers with stunning effects on metallic media. I am extremely proud that besides the Arizona flatbed printers, now also the Colorado M-series roll-to-roll printers are certified.”

For an overview of certified printers and presses see:

www.color-logic.com/partners/presses


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Color-Logic: White is the New Gold!™

West Chester, Ohio, USA; August 2023White is the New Gold!™ -- the latest slogan from Color-Logic -- offers profound implications for several members of the printing community. The slogan, which refers to the value of the white inks and toners currently offered by most print engine manufacturers, emphasizes the value white inks and toners bring to the industry. Referencing the new slogan, Color-Logic Director of Sales and Marketing Mark Geeves says: "The widespread availability of white inks and toners on production printing equipment brings opportunities for metallics and other print enhancements to everyone. Here are some examples:"

"For Printers: White inks and /toners, in combination with the Color-Logic system, enable printers to produce Color-Logic embellishments in a single pass of their press, with no post-finishing required.

"For Graphic Designers: With Color-Logic, designers need not worry about creating a white ink mask, since the Color-Logic system automatically generates the white ink separation at the RIP, eliminating the need for prepress personnel to create time-consuming complex white ink masks. With Color-Logic and Adobe Creative Cloud, designing with white on the press is effortless and foolproof.

"For Brands or Marketers: White inks and toners on metallic stock bring a WOW factor to direct mail, packaging, labels, signage, and point-of-purchase material. With Color-Logic, metallic special effects are economical and time-to-market is dramatically reduced. Specifying a Color-Logic licensed printer makes marketing sense.

"White is the New Gold!™ because everyone benefits."

whiteisthenewgold

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Color-Logic Certifies Polyart Double-Sided Substrates

West Chester, Ohio, USA; March 2022—Color-Logic has certified two Polyart Ultrametal Dual-Sided substrates--a 125 GSM and a 360 GSM version--for use on Ricoh Pro C7200 series presses. Discussing the certification, Richard Ainge, Color-Logic CTO and CoFounder, said: "The surface of the Polyart Ultrametal Silver substrate is unique in that the metallic effect is created by embedding specialized metallic pigments in the coating. This coating offers a matte, nonconductive surface with outstanding printability on the Ricoh press. Polyart--a merger of substrate-makers Arjobex, MDV, Tech Folien and Reisewitz--is rolling out their line of specialty substrates around the world. Polyart film and paper solutions are targeted at the specialty label market (industrial, decorative and security), as well as digital printing and the display market. Two-sided substrates are particularly useful when printing items such as brochures, direct mail pieces, countersigns, business cards, catalogs, book or magazine covers, tickets, and greeting cards that must be seen from either side. For product details and specifications, see www.polyart.com."


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Color-Logic Certifies Two New HP Latex Printers

West Chester, Ohio, USA; March 2021— Color-Logic has announced its certification of two new Latex printers being offered by HP. Commenting on the certification, Mark Geeves, Color-Logic Director of Sales and Marketing, said: "The HP Latex 700 W and 800 W--two machines with the white ink necessary for producing Color-Logic metallics--provide a ready solution for customers interested in using metallic substrates on the latest, printer with water-based ink available."

Geeves continues: "The HP Latex 700 W and 800 W printers produced outstanding Color-Logic certification test sheets, and are appropriate for label and package proofing, as well as short-run production of these items, signage, and point-of-sales materials. The white ink available on these new machines when using metallic substrate enables users to create incredible embellishments particularly appropriate for higher margin and higher value applications. Unlike most print, that produced with the combination of Color-Logic and HP White Latex inks is truly unforgettable."


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Color-Logic Celebrates Ten Years of Making Metallics Manageable

West Chester, Ohio, USA; June 2019—In early 2009, into the teeth of the most severe recession ever suffered by the printing industry, Color-Logic introduced its Process Metallic Color System--the only graphic design software package that simplifies and standardizes metallic print production, creating foil printing using white ink/toner or silver ink/toner. Since that 2009 introduction, the Color-Logic system has remained affordable and easy for both conventional and digital printers to implement. A key Color-Logic feature links printers with graphic designers and brand managers, making them partners in the successful execution of metallic designs.

Color-Logic was developed by Chief Technology Officer Richard Ainge and Director of Sales and Marketing Mark Geeves, both of whom remain active in the company. Today Color-Logic is supported by virtually every digital printing press manufacturer offering white ink/toner or silver ink/toner. Color-Logic has consistently worked with press, substrate, and coating technology partners around the world and has evolved with process and equipment technologies.

After ten years, Color-Logic has installations in more than 50 countries, and in the past three years some 90 percent of Color-Logic sales have occurred outside the United States. In 2019, sales to printers with digital presses are expected for the first time to exceed those to conventional printers. Labels and packaging are particularly strong markets and consistently demonstrate a speedy return on investment in Color-Logic. For printers using any process, Color-Logic offers educational videos and easy-to-follow training that enable designers to quickly understand the technology and use it to produce metallic files that are consistently reproducible without seemingly endless trial-and-error.
Color-Logic
develops color communication systems and software tool sets for a variety of special effect printing applications. Color-Logic provides brand owners, product managers, corporations, and their advertising agencies the ability to differentiate themselves and their clients with a simple print production process that yields dramatic results. Color-Logic decorative effects utilize the existing workflows of printers and designers, yielding dynamic results without the use of special equipment. Color-Logic supports the value of print and works with designers and printers to enhance their printed media. For more information, call +1-513-258-0047.

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Color-Logic Certifies EFI Fiery DFE for Xerox® IridesseTM Press

West Chester, OH; October 2018—Color-Logic has certified the Xerox EX-P 6 Print Server Powered by Fiery® for the Xerox Iridesse Production Press. Discussing the certification, Color-Logic Director of Sales and Marketing Mark Geeves said: "The latest Xerox product enhancements and the new Xerox Iridesse press--shown at PRINT 18 in Chicago--enable graphic designers using the Color-Logic Process Metallic System to differentiate their products in ways previously unseen in print. The latest Xerox developments, combined with the Fiery DFE, provide printers with a platform that can truly differentiate digital print from conventional. Not only is the new Xerox Iridesse press a superb example of workflow automation in print, it enables graphic designers using the Color-Logic tools to take advantage of the latest silver and white dry inks from Xerox."

Richard Ainge, Color-Logic Chief Technology Officer, also commenting on the demonstrations at PRINT 18, said: "Time-to-market is critical today, and
embellishments require longer at the design and concept stage than ever before. At Color-Logic, we worked with Fiery developers to ensure that Color-Logic files may be processed quickly. Graphic designers preparing files for use on the Xerox Iridesse can use our design tools for Adobe CC and CS and be confident that the press will produce their files exactly when using the Fiery DFE. With our design tools, creatives can produce dramatic decorative effects in just seconds, while eliminating the guesswork and trial-and-error typical of metallic file preparation."

John Henze, vice president of Fiery marketing and sales at EFI, said "We're proud to collaborate with Color-Logic to leverage their exclusive technology and unique Fiery capabilities so that customers can easily create and print brilliant, high-value metallic files on the Xerox Iridesse."

Color-Logic
develops color communication systems and software tool sets for a variety of special effect printing applications. Color-Logic provides brand owners, product managers, corporations, and their advertising agencies the ability to differentiate themselves and their clients with a simple print production process that yields dramatic results. Color-Logic decorative effects utilize the existing workflows of printers and designers, yielding dynamic results without the use of special equipment. Color-Logic supports the value of print and works with designers and printers to enhance their printed media. For more information, call +1-513-258-0047.


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