Color-Logic Certifies Two New HP Latex Printers

West Chester, Ohio, USA; March 2021— Color-Logic has announced its certification of two new Latex printers being offered by HP. Commenting on the certification, Mark Geeves, Color-Logic Director of Sales and Marketing, said: "The HP Latex 700 W and 800 W--two machines with the white ink necessary for producing Color-Logic metallics--provide a ready solution for customers interested in using metallic substrates on the latest, printer with water-based ink available."

Geeves continues: "The HP Latex 700 W and 800 W printers produced outstanding Color-Logic certification test sheets, and are appropriate for label and package proofing, as well as short-run production of these items, signage, and point-of-sales materials. The white ink available on these new machines when using metallic substrate enables users to create incredible embellishments particularly appropriate for higher margin and higher value applications. Unlike most print, that produced with the combination of Color-Logic and HP White Latex inks is truly unforgettable."


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Color-Logic Certifies HP Latex R-Series Printers

West Chester, Ohio, USA; July 2020— Color-Logic has certified those HP Latex R-Series printers that are delivered with HP White ink. Upon reviewing the certification samples submitted, Richard Ainge, Color-Logic CTO and CoFounder, commented: "The samples were printed on a metallic stock with HP White and CMYK inks. The combination of the Color-Logic software and the HP Latex White ink created dramatic Color-Logic embellishments, and the HP CMYK inks produced vibrant metallic colors."

Mark Geeves, Color-Logic Director of Sales and Marketing, commented further: "The HP Latex platform, in combination with Color-Logic software for embellishments, enables print service providers to help their brands stand out from the completion in a variety of printing applications. As stores and brands begin to relaunch around the world after the Covid-19 pandemic, the need to stand out will be even more important. The HP Latex R-Series printer with rigid and flexible capabilities enables printers to target retail signage, point-of-purchase, decoration, outdoor signage, vehicle straps and graphics, packaging, and even short-run labels for their brand clients. With the Color-Logic tools, any designer can predictably add amazing embellishments into print using the HP Latex engine with HP White and CMYK inks.".


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Color-Logic Certifies HP Latex R2000 Printer

West Chester, Ohio, USA; March 2019—Color-Logic has certified the HP Latex R2000 Printer with white ink. Discussing the printer certification, Color-Logic Director of Sales and Marketing Mark Geeves said: "The versatility of the HP Latex engine with white ink on a metallic substrate, in combination with the Color-Logic color communication system and design tools for embellishment, is a game changer for printers. Prints from the HP Latex engine are incredible and open up vast new markets and applications for Color-Logic software in point-of-purchase and signage markets. The test form file on metallic stock submitted for certification provided an extensive metallic color gamut. Moreover, the white ink, in conjunction with the Color-Logic Design Suite, properly displayed all Color-Logic decorative effects and embellishments."

Color-Logic Chief Technology Officer Richard Ainge also commented on the certification: "In today's ultracompetitive print market, time-to-market is critical, and Color-Logic tools can accelerate prepress throughput incredibly. Using Color-Logic, graphic designers no longer need to manually create white ink masks and can confidently create metallic special effects that previously required countless hours and seemingly endless trial and error. And with the Color-Logic FX-Viewer, designers no longer need valuable press time to verify their work before going to production."

Color-Logic
develops color communication systems and software tool sets for a variety of special effect printing applications. Color-Logic provides brand owners, product managers, corporations, and their advertising agencies the ability to differentiate themselves and their clients with a simple print production process that yields dramatic results. Color-Logic decorative effects utilize the existing workflows of printers and designers, yielding dynamic results without the use of special equipment. Color-Logic supports the value of print and works with designers and printers to enhance their printed media. For more information, call +1-513-258-0047.

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