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HP Indigo

Label & Litho - wins 2 Gold New Zealand Pride and Print Awards with Color-Logic

West Chester, Ohio, USA; September 2016 - Color-Logic has announced Label and Litho Ltd won two gold awards in the New Zealand Pride and Print Awards contest. The Pride In Print Awards showcase the best of the best in New Zealand visual communications annually. It is in the commercial marketplace that Pride In Print delivers its greatest tangible reward – opening the eyes of print buyers to the possibilities print can offer, and highlighting why buyers should choose print as a medium for their message. Discussing the awards, Color-Logic Director of Sales and Marketing Mark Geeves commented: “The samples produced by Label and Litho on their HP Indigo 6000 series press truly demonstrate what can be done with Color-Logic’s software in differentiating brands on the shelf at a fraction of time and cost associated with do it traditionally. What is great about these samples is how Label & Litho utilized adding additional effects they have available on their presses which can add levels of security and still keep the appearance pleasing”

Label and Litho is a thriving family business based in Lower Hutt, Wellington. Founded in 1964 we’re 100% New Zealand owned by Camilla Welch (Managing Director) and Hamish Kincaid (Director and Chief Technical Officer) and Angus Kincaid (Director and Commercial Manager). They are passionate about two things – quality labels and quality service. Our award winning labels are created with the latest printing technology and we’re proud of our innovation when it comes to technique and enhancing label design. Contact: www.label.co.nz

For more information, visit
www.color-logic.com or call +1-513-258-0047.



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Color-Logic showcases unique method for variable data metallic print, available for HP Indigo Digital Presses

West Chester, Ohio, USA; April 2016—Color Logic, the leader in decorative and reflective color communications systems, has introduced a new method for efficient and flexible variable data printing in metallic colors on metallic substrates. The method leverages the combined capabilities of Color Logic’s Process Metallic Color System™ and HP Indigo Digital Presses, providing a unique advantage for HP Indigo users.

The demand for personalization and localization in packaging and labels continues to grow at a rapid rate, with brands needing to better address their target markets, increase the security of their products, and meet the growing demand for more SKUs.

A recently released movie by Color-Logic demonstrates how brands can leverage HP Indigo Digital Presses with white ink and the Color-Logic software to enhance their high-end packaging with personalized messages and versioning. The short clip shows how to add variable content to metallic text, metallic sequential numbering, and even metallic images, across a multitude of print applications.

“The innovation behind this world-first lies in Color-Logic’s unique way of generating white ink plates,” said Richard Ainge, Color-Logic’s CTO. “Previously, archaic methods of generating a white ink plate, such as with manual image processing and masking, meant that VDP could not be done in metallic, since each VDP element would require a unique white ink mask.

“In the past, a job with 10,000 VDP names to be added in would require 10,000 individual white ink masks. Now, with Color-Logic, those white ink masks are automatically generated in the RIP as the file is processed. This makes the whole process far more efficient and flexible, ensuring VDP content can be made metallic, in any one of the 250 metallic colors offered by our system.”

Gershon Alon, WW Manager, Workflow Solutions at HP Indigo, added: “HP Indigo white ink and CMYK, combined with the Color-Logic software on metallic or pearl substrates provide brands with the benefits of variable data printing, while conveying the luxury associated with metallic. This is a real differentiator in the world of digital print and is available with the use of HP Indigo and Color-Logic technology.”

To watch a video demonstrating Color-Logic VDP with HP SmartStream Designer, visit:
https://youtu.be/_N7BCta1jB8

For more information, visit
www.color-logic.com or call +1-513-258-0047.



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